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Twinkle, Twinkle Social Media Star

March 23, 2019 by ·

A book review of Twinkle, Twinkle Social Media Star: An Internet Fairytale of Fame, Fortune & Followers – A Parody for Adults by Kate Kennedy Stars: *** Ulysses Press (2018) Parody 32 pages Disclosure: I received a copy of this book in exchange for an honest review. This post contains affiliate links. Summary: Follow Baby… Read More »

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Before the World Was Ready by Claire Eamer

June 21, 2018 by ·

Before the World Was Ready: Stories of Daring Genius in Science by Claire Eamer Stars: ***** Annick Press (2018) Juvenile/Science/Biography 128 pages Disclosure: I received a copy of this book in exchange for an honest review. This post contains affiliate links. Summary:  Earth revolves around the sun. Washing hands helps stop the spread of disease.… Read More »

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Viral Video Manifesto by The Coke and Mentos Guys

February 21, 2013 by ·

Authors: Stephen Voltz and Fritz Grobe Stars: ★★★★★ McGraw Hill226 pagesMarketing Summary: In 2006, Stephen and Fritz dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera and uploaded it. The video went viral (SUPER popular – fast) in a matter of hours and were on TV about it as… Read More »

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30 Days to Virtual Productivity Success by Gail Z. Martin

November 12, 2012 by ·

Stars: ★★★★★ Career Press (2012) Business 192 pages Summary: Laptops, smart phones, and tablet PCs have made today’s business owner more mobile than ever, but life on the go also makes it more difficult to stay organized, be productive, and focus on promoting your business. [This book] is the busy business owner’s guide for getting… Read More »

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Follow Me! Creating a Personal Brand With Twitter by Sarah-Jayne Gratton, @grattongirl #FollowMe

August 22, 2012 by ·

Stars: ★★★★★ John Wiley & Sons (2012)Social Media Marketing Summary: It’s not what you say to others that makes your brand successful. It’s what others say about you. And Twitter is where they’re talking. It’s where you find out what your customers want and see your offerings from their perspective. Where you discover what tickles… Read More »

Filed Under: Blogging, Technology · Tagged With: , ,

Brandwashed by Martin Lindstrom

June 6, 2012 by ·

Stars:★★★★★ Summary: Martin Lindstrom reveals pervasive marketing practices used by some of the world’s largest companies to manipulate consumers, and argues that guerilla market techniques intentionally tap the public’s deepest fears, vulnerabilities and dreams. – source Crown Publishing (2011)– a division of Random House Quick Review: WOW I had no idea what I would learn… Read More »

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Pinterest for Dummies by Kelby Carr

May 18, 2012 by ·

Stars: ★★★★★ Wiley (2012)Pinterest is the hot new social network. I don’t know anyone who has started using Pinterest who has bad things to say about it. For those who are less tech-savvy, learning a new social network can be hard and no one makes new subjects easier to understand than the Dummies series. Pinterest… Read More »

Filed Under: Blogging · Tagged With: , , ,
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